Yes, that was it (them).
On reading their product brief, it seems to be aimed at a larger deployment then I have in mind.
I have one endpoint which needs power and data further than PoE reaches.
This product: here provides a "transmitter" and "receiver" pair with a much simpler transmit side.
I'll send both to the project manager to see what she chooses.
Has anyone out there found another (better?) solution fo rthat one run which is too long?